Coursework > GoToWebinar Usability Study
GoToWebinar allows users to give seminars to people via the Internet. In this usability study we sought to evaluate the company's homepage and the interface of their software and how effective both were in communicating their respective values to a customer. We laid out the proposed testing plan and schedule, ran participants through our protocol, and analyzed the results. We then proposed changes that would address the most severe problems observed. This report was completed as a group project as part of a course at San Jose State University. As this was a course project, not an actual commissioned report, my group did not submit our findings to Citrix Online, owner of GoToWebinar. This project was completed prior to my employment with Citrix Online.
Acting as an executive with Citrix Online (makers of GoToWebinar), our professor tasked us with evaluating how well the existing website and interface met a number of "company" goals. My team and I began the usability study with a cognitive walkthrough (also known as a heuristic evaluation) of both experiences from which we derived a testing protocol.
We drafted a usability test proposal and plan, including, but not limited to: specifications for the planned testing room, participant recruitment criteria, as well as a series of scenarios through which we would run participants.
As this was a course project, we only ran four participants through our protocol. We collected data from observations and from and pre- and post-interaction surveys given to participants.
Each section of the report revisited the company goals and how well the current system achieved those goals. In our analysis, we identified the common usability problems and rated them as "high", "medium", or "low" in severity to the end user. These sections concluded with recommendations on how the service, tools, and website might be changed to alleviate any problems.
